Less formal than a class lecture, a seminar allows for small groups to meet and discuss academic topics or required reading, as well as set goals for research and continuing investigation.
The following seminar was conducted on Thursday 13-01-2022 at 3:00 PM by Mr. Muhammed S. Anwar, Head of computer education department.
seminar abstract:
The buzz surrounding artificial intelligence (AI) grows each year, but what is its actual impact? Regarding AI and marketing, it needs to be seen whether the technology will prove beneficial or detrimental. However, there is evidence that it is already becoming an effective marketing tool.
In the last year alone, the number of internet users increased by four percent, bringing the global total to 4.95 billion individuals. It makes sense, if you are an advertiser or marketer, to guarantee that you are visible in an area where so many people interact and engage every day. The International Data Corporation (IDC) predicts that in 2021, businesses will spend close to $342 billion on artificial intelligence in marketing.
AI offers the possibility to alter the future and reshape the advertising and marketing industry’s dynamics.
